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Influencer Marketing

Anyone can buy reach. We find the creators your target audience actually trusts.

Influencer Marketing

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Influencer Marketing

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Influencer Marketing

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Influencer Marketing

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Influencer Marketing

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Influencer Marketing

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Our highlights at a glance:

(01)

Influencer Strategy

We develop the overarching influencer marketing strategy and define goals, the role of creators in the marketing mix, and guidelines for campaigns and always-on programs.

(02)

Creator Scouting & Selection

We identify and select creators using a data-driven approach. We evaluate them based on performance, audience fit, and brand safety, supported by visual detection and spoken-word analysis to precisely assess content and brand alignment.

(03)

Co-creation

We develop content and products together with creators and integrate brands into authentic formats.

(04)

Seedings & Activations

We plan and execute product seedings and activations, coordinating the structured deployment of relevant creators.

(05)

Performance Tracking & Reporting

All relevant KPIs at the campaign and asset level are measured and analyzed. Transparent, detailed reports provide the foundation for comprehensive optimization and further development.

(06)

Influencer Performance Ads

We extend creator content into paid ads by selecting the right assets, setting up whitelisting models and scaling high-performing content.

Creator selection

Data-driven creator selection

Using a global database of verified accounts, we identify the exact creators whose performance and brand fit align with a brand's specific requirements. We analyze reach, engagement rates, audience demographics and audience credibility.

Visual detection and spoken-word analysis allow for precise assessment of content and brand fit, complementing our comprehensive brand safety checks.

Co-creation as a growth lever

The creator economy is now a major economic force. More and more brands are embracing co-creation to tap into creators’ reach, credibility and expertise.

We identify the right creators, support the collaborative development of new products and bring them to market with impact and attention.

Zwei Hände mit leuchtendem rosa Umriss, die sich sanft berühren vor dunklem Hintergrund.
Frau mit Sonnenbrille, roter Krawatte und schwarzem Lederjackett, die die Kamera einrahmt.

Influencer Performance Ads

Influencer performance ads combine the credibility of creator content with the control of paid media. Social listening identifies high-performing hooks, topics, and communities to serve as the basis for creatives that deliver results. Because today, creative is the key performance driver. A structured testing framework makes optimization both measurable and scalable.

Our technology provides the data foundation, while cross-platform campaign management brings Meta, TikTok and YouTube together in a single campaign. Audience data enables funnel strategies across the entire customer journey.

This turns creator content from an organic spark into a scalable performance driver.

Performance Tracking & Reporting

We systematically analyze performance and community insights to derive concrete recommendations for creator selection, content development, and budget allocation. This creates the foundation for measurable growth.

Frau mit schwarzer Kapuzenjacke und gelbem Smiley lutscht roten Lutscher vor blauem Hintergrund.
Nahaufnahme von mehreren Fischen mit geöffnetem Maul unter Wasser.

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Get in touch