Full-funnel performance ads

Media is what turns creator content into business impact.

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Full-funnel performance ads

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Full-funnel performance ads

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Full-funnel performance ads

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Full-funnel performance ads

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Full-funnel performance ads

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Our highlights at a glance:

(01)

Creative Strategy

We develop a variety of assets with different angles, visuals, tones, hooks, and messaging. We test these strategically using our testing framework to generate data-driven insights for optimal audience targeting and to successfully scale ads.

(02)

Full-funnel campaigns

With media, we reach target audiences exactly where they are in their mental state. We provide tailored content for the awareness, consideration, or conversion stage.

(03)

Paid Amplification

We strategically boost organic and creator content with paid media, test its impact across the customer journey, and turn top performers into scalable performance ads. Organic provides the signals. Paid makes them scalable. That is how content becomes measurable performance.

(04)

Analysis & Reporting

Professional dashboards allow us to monitor all campaigns in real time. Unique KPIs, such as our Social Relevance Score, make success on social media visible.

(05)

Paid Social Campaign Management

We handle the entire operational management of your performance ads – from tracking and attribution to budget allocation and optimization.

Relevance over reach.

Through social listening, we identify the topics and hooks that truly resonate with your target audience. Together with the right creators, we translate these insights into content that doesn't feel like an ad and sparks genuine interest.

Using Spark Ads and Partnership Ads, we scale the strongest creator and organic assets through paid media, delivering them to relevant audiences. This turns organic resonance into predictable brand awareness.

Drei Social-Media-Videos: Frau baut Lego, Hand hält Klebeband, Frau mit Deo in der Hand.

Straße mit Palmen vor einer Stadtsilhouette und eine große Messe mit vielen Menschen drinnen.

Consideration:
From interest to desire

In the consideration phase, creative intelligence is key. We systematically test messages, formats, and angles with CGC creators to determine what turns interest into genuine purchase intent.

Conversion: The decisive lever

Through strategic offer testing, we identify the offer that triggers the decisive impulse to buy. During periods of high purchase intent, we add targeted sales promotions to further drive conversions.

As social and e-commerce experts, we look at the entire customer journey. Alongside social ads, we optimise other touchpoints, including landing pages and TikTok Shop. The goal: a frictionless user experience that drives maximum sales.

Drei Werbebilder: Jägermeister Barset, Frau mit Messer und Kinder-Smartwatch im Oster-Bundle.

Even great campaigns with great content can fail because of what happens next... We set up CRM tools, landing pages, and TikTok Shops.

CRM (Klaviyo)

We strengthen our performance marketing efforts through email marketing.

Landing Pages

We boost our performance marketing efforts and onsite conversion rates through better landing pages.

Bildschirm zeigt BBQ-Box mit Plankenlachs auf Website, neben Smartphone mit Mann beim Grillen.

TikTok Shop

We support our clients in building and promoting their TikTok Shops.

Deep Dive: TikTok Shop

25.7 million people in Germany use TikTok regularly. They can now shop directly on the platform without ever leaving the app. The entire purchase journey takes place within the feed.

Nahaufnahme von mehreren Fischen mit geöffnetem Maul unter Wasser.

We’re just one message away.

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Full-funnel performance ads